Free Webinar: AI & LinkedIn for CRO and CDMO Commercial Teams: Build a Buyer Intelligence System

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Join us on June 18th, 14:00 CET for a live session for life sciences commercial and marketing leaders.

CRO & CDMO growth depends on timing, stakeholder access, and early signal detection. This session shows your team how to use AI and LinkedIn to identify outsourcing intent earlier and prepare with account-level intelligence.

In 60 minutes, we will cover how to:

  1. Identify outsourcing triggers before an RFx is issued, including capacity constraints, leadership changes, and pipeline expansion signals.

  2. Track signals tied to reshoring, dual sourcing, regulatory exposure, and supplier risk.

  3. Prepare for meetings with a defined hypothesis on need, urgency, and likely internal sponsors.

We will walk through two to three examples that show how this approach changes pre-meeting preparation and improves meeting quality.

Speakers

Maurice van Rotterdam

Business Development Director

Maurice is the founder and business development director at Sciential. He is an experienced consultant and business developer in the life sciences industry, with expertise in commercializing and strategizing (digital) go-to-market strategies for companies within the life sciences industry.

Romano Heinz

Head of Strategy, Insights & Media

Romano Heinz is the Head of Strategy, Insights & Media at Sciential, where he helps life sciences companies translate complex commercial goals into focused, scalable digital strategy. He is an experienced digital marketing consultant in the life sciences industry, with expertise in strategic planning grounded in business goals and deep digital marketing platform knowledge.
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