How we enhanced Emtex’s search engine marketing and optimization strategy

Keyword visibility
+ 0 %
Average Google Search position increase
+ 0 %
Page speed increase
+ 0 %

Client Profile

Emtex Life Science specializes in providing medical writing, regulatory writing, and scientific communication services. Their expertise includes creating high-quality, accurate, and compliant documentation for various applications, ensuring their clients meet regulatory standards and achieve successful submissions. Emtex Life Science is renowned for its commitment to precision, quality, and client-focused solutions, serving a diverse global clientele in the life sciences sector.

Visit Emtex website ›

Image of How we enhanced Emtex's search engine marketing and optimization strategy №1

Company Size

20+ employees

Location

Belgium

Target Audience

Pharmaceutical, biotech, medical device industries, CROs and academic institutions

The Challenge

Emtex Life Science faced a significant challenge with its digital presence, particularly in search engine visibility. The company had many non-indexed pages on its website, hindering the attraction of organic traffic and leads. Emtex sought to enhance its search engine optimization (SEO) and develop an effective search engine marketing strategy.

Their primary goals were to improve their Google ranking, increase global awareness, and generate leads, all while ensuring easy implementation and quick results.

Sciential has good knowledge on the life sciences market and ways to leverage search engine strategies in this field.

They are a great partner for Emtex Life Science.

Matthias Franssen

Global Business Development

Image of How we enhanced Emtex's search engine marketing and optimization strategy №2

Our Approach

To address Emtex’s challenges, we conducted a comprehensive SEO audit using various tools, including Screaming Frog, Google Search Console and Semrush. Our approach focused on enhancing key areas:

STep 1 : Technical SEO

We identified issues with non-indexed pages, improved site structure and ensured all pages were crawlable by search engines.

STep 2 : On-page SEO

We analyzed meta tags, headers, and content to improve relevance and ranking for targeted keywords.

STep 3 : Off-page SEO

We developed a backlink strategy to increase domain authority and improve search engine rankings.

STep 4 : Content Optimization

We reviewed existing content and advised on creating new, high-quality content that addressed the needs of Emtex’s target audience.

STep 5 : User Experience

We assessed website usability and navigation to enhance user engagement and reduce bounce rates.

Final Step

Additionally, we performed a thorough site health check using Google Search Console to monitor and address any ongoing issues.

We provided a detailed list of actionable steps to improve their SEO performance and supported the implementation of these strategies.

Image of How we enhanced Emtex's search engine marketing and optimization strategy №3

IMPACT & RESULTS

Our efforts led to significant improvements in Emtex’s online visibility and search engine performance

Keyword visibility
+ 0 %
Average Google Search position increase
+ 0 %
Page speed performance increase
+ 0 %

Get Life Sciences marketing Consultation by our experts

See our work

Case Studies for Life Sciences Brands

Looking for a partner to support your marketing activities?

Fill in this form to get a free consultation by our experts